|
TO: |
Board of Trustees |
|
THROUGH: |
Jay Fox, Executive Director |
|
FROM: |
Nichol Bordeaux, Chief Planning and Engagement Officer |
|
PRESENTER(S): |
Russ Fox, Director of Planning |
|
|
Alex Beim, Manager of Long Range and Strategic Planning |
|
|
Alivia Vaughns, Strategic Planner I |
TITLE:

title
Contract: Route Restoration and Equity Index Study (X-Factor Strategic Communications, LLC)
end

AGENDA ITEM TYPE:
Procurement Contract/Change Order

RECOMMENDATION:
Approve and authorize the Executive Director to execute the contract and associated disbursements with X-Factor Strategic Communications, LLC in the amount of $277,000 to create an equity index for route restoration and future planning.

BACKGROUND:
UTA received a grant through the Federal Transit Administration in accordance with the Federal Rescue Plan Act of 2021 funding under the Route Restoration Program. With this funding, a Route Restoration and Equity Index study has been created to address service restoration as well as on-going equitable route planning.
While much of our service has been restored after the pandemic based on current operation capacity, the creation of an equity index tool will assist UTA in analyzing current route options and how they are meeting the needs of existing populations. These objectives align with UTA’s long-term service plans and will be used as a tool to ensure marginalized communities continue to receive needed transit services even as areas around new transit stations attract more costly mixed-use and transit-oriented development.

DISCUSSION:
Per the restrictions of the grant and contract, the study will be completed within a year of its kickoff and contract start date. The scope of services will include public outreach and community engagement and route restoration models and an equity index development.
The primary goal of this study will be to create a robust community engagement plan through public outreach which will inform the equity index development that UTA will use to balance the planning of service areas where there is transit dependency and to areas where transit propensity is higher.

CONTRACT SUMMARY:
|
Contractor Name: |
X-Factor Strategic Communications, LLC |
|
Contract Number: |
23-03699 |
|
Base Contract Effective Dates: |
20 December 2023 - 31 December 2024 |
|
Extended Contract Dates: |
N/A |
|
Existing Contract Value: |
N/A |
|
Amendment Amount: |
N/A |
|
New/Total Contract Value: |
$277,000 |
|
Procurement Method: |
Competitive Selection - RFP |
|
Budget Authority: |
5-Year Capital Plan |
|
|
|
ALTERNATIVES:
The Board could request that a new procurement be completed or amendments to the contract be made.

FISCAL IMPACT:
The project consultant cost is $277,000, which is coming from a $300,000 grant UTA received through the Federal Rescue Plan Act of 2021.

ATTACHMENTS:
Contract