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TO: |
Transit Commission |
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THROUGH: |
Jay Fox, Executive Director |
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FROM: |
Viola Miller, Chief Financial Officer |
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PRESENTER(S): |
Monica Howe, Fares Director |
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TITLE:
title
Fare Agreement: 2026-2027 Ski Bus Pass Agreement (Alta Ski Area)
end

AGENDA ITEM TYPE:
Service or Fare Agreement

RECOMMENDATION:
Approve and authorize the Executive Director to execute the 2026-2027 Ski Bus Pass Agreement (26-F28524) with Alta Ski Area. 
BACKGROUND:
The Utah Public Transit District Act section 17B-2-811.1(7) outlines the Executive Director's duty to present proposed fare contracts to the Transit Commission. As directed in statute, staff will provide information about the benefits and impacts of reduced-fare, ticket-as-fare, and other fare event contracts. These contracts are subject to approval by the Transit Commission.
UTA and Alta Ski Area (“Alta”) have a longstanding relationship. For many years, Alta and UTA have contracted together to provide transit service to employees and ski passholders.
UTA and its partners desire to continue efforts to encourage public transit in the canyons.

DISCUSSION:
UTA desires to continue this relationship with Alta by entering into a new Ski Bus Pass Agreement for the 2026-2027 ski season. UTA will continue to invoice Alta based on the monthly ridership counts using UTA’s Electronic Fare Collection (EFC) ridership counting system.
Each resort has the option to choose one of two billing methods for its season passholders and employees: Daily with Adjustments and Daily with Weekly Cap. The Daily with Adjustments sets the daily fare rate to $8.00 per authorized rider for ski bus service and local service. The Daily with Weekly Cap limits the daily accumulated fare for the week to $28.00 per authorized rider and requires 100% pass participation by the selected user group. Alta has selected Daily with Adjustments for their season pass holders and Daily with Weekly Cap for their employees.

CONTRACT SUMMARY:
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Contractor Name |
Alta Ski Area |
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Contract Number |
26-F28524 |
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Contract Start/End Dates |
Beginning to end of UTA Ski Season (approximately December 6 to April 11) |
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Total Contract Value |
Approximately $100,000, depending on ridership |

ALTERNATIVES
Do not enter into an agreement with Alta.

FISCAL IMPACT:
Revenue is estimated to be $100,000, depending on ridership.

ATTACHMENTS:
• Fare Agreement: 2026-2027 Ski Bus Pass Agreement (Alta Ski Area)