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TO: |
Board of Trustees |
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FROM: |
Viola Miller, Chief Financial Officer |
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PRESENTER(S): |
Monica Howe, Fares Director |
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TITLE:
title
Fare Agreement: Special Events Agreement for Salt Lake Twilight Concert Series (Sartain and Saunders, LLC)
end
AGENDA ITEM TYPE:
Service or Fare Approval
RECOMMENDATION:
Approve and authorize the Executive Director to execute a contract with Sartain and Saunders, LLC (S&S Presents) for a Special Events Pass Agreement.
BACKGROUND:
UTA has historically partnered with S&S Presents to offer Ticket-as-Fare to the Salt Lake Twilight Concert Series. This Partnership allows ticket holders to use their event ticket to ride UTA services on the date printed on the ticket. Valid services include: Bus, TRAX, FrontRunner, Streetcar, BRT and Microtransit. Paratransit eligibility still applies.
The concert series will once again take place in 2026, and both Parties desire to partner together to offer Ticket-as-Fare to the event’s ticket holders.
DISCUSSION:
Staff recommend continuing to partner with S&S Presents to offer the Special Events Pass Agreement for their Twilight Concert Series. The pricing for the 2026 concert series is $8,175.
The pricing is calculated based on a standard formula which uses historical trip data obtained from the automated passenger counter system. The trip count from historical data, and other variables such as event location and time of day, are used to forecast trips for the event. The fare rate ($3.75 group pass rate) is multiplied by the forecasted trips.
CONTRACT SUMMARY:
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Contractor Name |
Sartain and Saunders, LLC |
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Contract Number |
26-F28361 |
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Contract Start/End Dates |
July 13, 2026 - October 1, 2026 |
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Total Contract Value |
$8,175 |
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Procurement Method |
N/A |
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Budget Authority |
N/A |
ALTERNATIVES
Do not enter into an agreement and forego revenue.
FISCAL IMPACT:
The $8,175 represents fare revenue for the period July through October 2026.
ATTACHMENTS:
• Fare Agreement: Special Events for Salt Lake Twilight Concert Series (Sartain and Saunders, LLC)